With a rich history of successful projects and a team of skilled professionals, Prisma has built a reputation as a trusted partner for companies seeking to elevate their brand visibility on the road. Our expertise in vehicle wraps spans a wide range of applications, from commercial fleets to specialized racing vehicles. Prisma recently showcased this expertise in a high-profile project for racecar driver David Lecko, demonstrating our ability to meet unique challenges in the fast-paced world of motorsports.
David Lecko, CEO of the innovative real estate investment app DealMachine, approached Prisma with a specific vision to brand his racecar. Lecko is competing in the newly launched North American Ginetta Challenge Series, a semi-professional one-make racing series that puts driver skill and car setup at the forefront. This unique format ensures that all competitors race in identical vehicles, making the distinctive branding even more crucial for standing out on the track. With races primarily held at Central and East Coast venues, the striking vehicle wrap provides excellent exposure for both Racing Support LLC and DealMachine, capturing the attention of racing enthusiasts and potential clients alike.
Lecko specified the materials and design he required and the Prisma team embarked on the challenge of bringing his unique vision to reality. When faced with an unexpected hurdle – the unavailability of a particular vinyl color – our team’s resourcefulness shone through. Rather than compromising on quality or design integrity, we collaborated with Lecko, reviewing color swatch books to select a suitable alternative that maintained the intended aesthetic.
“Derek Eastty with Capital Printing/Prisma Austin is the most committed person I have ever met. I hired Capital Printing to wrap my car. The job came out looking pro. Derek was my sales rep and he tracked the progress daily and gave me updates. The humid conditions in my garage slowed down progress, but Derek hauled parts of my car to their a/c facility at 10pm one night so they could complete the job on time. I would recommend working with Capital/Prisma Austin and Derek because they took the stress off and got the job done in time for my event.”
– David Lecko
Whether it’s a high-speed racecar or a fleet of commercial vehicles, our experienced team delivers vehicle wraps that make a lasting impression. By combining cutting-edge printing technology with meticulous attention to detail, we help our partners stand out from the competition – both on and off the racetrack.
Benchmark Electronics is an all-inclusive technology design, production, and manufacturing company. They are equipped to handle projects from conception to full-scale manufacturing and beyond! When they needed a mural installation on the glass walls of their conference room for their Tempe office location, Prisma’s grand format team stepped up to the plate. Benchmark wanted something that would really capture their brand and showcase the lively town of Tempe, Arizona. Prisma developed a plan that would accomplish this with style and ease.
Prisma’s goal was to create a unique, functional, and visually appealing Benchmark mural. Our creative team worked closely with Benchmark to design a mural that showcased the essence of their Tempe location, while simultaneously maintaining brand consistency. The Benchmark team decided to feature something that would make them feel at home, which is why Prisma’s creative team incorporated imagery of the well-known Tempe Town Lake and “A” Mountain in the mural. This representation is exclusive to this Benchmark location; whereas their logo and tagline on the mural uphold their brand and keep it consistent amongst all Benchmark locations.
Prisma printed the mural directly on eight Dusted Crystal glass panels using our wide format printer. This material helps to create an aesthetic visual from the inside. While the original material for the project was going to be opaque, Prisma recommended that the panels be translucent to allow more light into the room. This was key to really making the mural pop! Prisma’s installation team brought the entire design together by also including Dusted Crystal glass on the conference room doors. 
