Mephisto USA is the stateside subsidiary of the world-famous European footwear brand. The 50+-year-old brand operates more than 800 stores in 62 countries. Prisma has been producing point-of-sale signage and collateral for the US-based stores for many years, but a new opportunity presented itself in early 2023.
On the Right Foot
Mephisto’s creative headquarters for the brand had historically been in France. The USA subsidiary learned of Prisma’s creative and design capabilities and came to us with an ask; the complete layout and production for the Spring 2023 catalogue. The catalogue is a 20-page spread and Prisma’s design expertise and commitment to a tight turnaround sold the Mephisto team.
In Perfect Step
Mephisto needed their catalog available for stores and sale reps by first week of April. More than 100 product images and general layout were provided for the 20 pages. The Prisma creative team created a grid of columns and rows to determine the best way to organize the shoes cohesively and ensure any full-page images correlated to the shoes present on the same spread. Prisma’s team provided initial design proofs in 5 working days and provided edits in in less than 24 hours which sped up production delivery.
Print production took place on the Indigo digital press that not only matched the previous offset quality, but increased speed to market.
More than 400, 20-page self cover catalogues were produced in-house by Prisma.
“We have worked for several years with Prisma on our printing projects. This was the first time we used Prisma for design and layout of our brochures. I found the team very capable and responsive to our needs for the brochure and the designer was quick to turn the brochure back to us for comments. The experience was seamless and our quick turnaround needs were met without delay. We will use Prisma again for these and other projects in the future,” Rusty Hall, President Mephisto USA.
Learn more about how Prisma can streamline your retail brand’s marketing needs by getting in touch today.
Benchmark Electronics is an all-inclusive technology design, production, and manufacturing company. They are equipped to handle projects from conception to full-scale manufacturing and beyond! When they needed a mural installation on the glass walls of their conference room for their Tempe office location, Prisma’s grand format team stepped up to the plate. Benchmark wanted something that would really capture their brand and showcase the lively town of Tempe, Arizona. Prisma developed a plan that would accomplish this with style and ease.
Prisma’s goal was to create a unique, functional, and visually appealing Benchmark mural. Our creative team worked closely with Benchmark to design a mural that showcased the essence of their Tempe location, while simultaneously maintaining brand consistency. The Benchmark team decided to feature something that would make them feel at home, which is why Prisma’s creative team incorporated imagery of the well-known Tempe Town Lake and “A” Mountain in the mural. This representation is exclusive to this Benchmark location; whereas their logo and tagline on the mural uphold their brand and keep it consistent amongst all Benchmark locations.
Prisma printed the mural directly on eight Dusted Crystal glass panels using our wide format printer. This material helps to create an aesthetic visual from the inside. While the original material for the project was going to be opaque, Prisma recommended that the panels be translucent to allow more light into the room. This was key to really making the mural pop! Prisma’s installation team brought the entire design together by also including Dusted Crystal glass on the conference room doors. 
